Hey, meet Yassir

Where AI meets business, and actually creates impact

Nine years of turning business requirements into enterprise AI that reaches production across EMEA and APAC — from data science and machine learning to AI Agents and Agentic AI, all built to scale and deliver measurable ROI.

Meet Yassir — AI Principal Leader at Oracle, based in Dubai.
AI
Agentic AI AI Agents Data Science Statistics
AI assistant robot
AI Strategy C-Level Advisory Team Leadership Customer Engagement
Business

Worked with

  • Oracle
  • Allianz
  • AXA
  • Cdiscount
  • CANAL+
About

I sit where AI technology meets strategic business priorities

With over 9 years of experience leading AI transformation, I build scalable AI products for major international companies across global markets including EMEA & APAC, serving a wide range of industries including Insurance, Banking, Retail, E-commerce, Telecom, Media & Real Estate.

Having built my career across Paris, London, Singapore & Dubai, I have always operated at the intersection of AI & Business, designing AI solutions, leading both technical and business discussions, and turning business requirements into AI that goes live and delivers measurable ROI.

With two Master's degrees from one of France's Top 5 engineering schools, I have combined AI Engineering and Data Science alongside Business Management and Leadership.

Portrait of Yassir Idsougou
Impact

By the numbers

Enterprise AI is only worth what it returns.

USD 50M+AI pipeline generated
USD 30M+Applications & AI deals contributed to
EUR 5M+Cost savings delivered
50+AI projects delivered over EMEA and APAC
9 yearsBuilding and leading AI teams worldwide
Three ways in

Leader, expert, advocate

The same nine years, told three ways. Pick the one you came for.

Let's build something with impact

An AI roadmap that needs a reality check, a team that needs building, or an executive audience that needs a straight answer — start here.

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